Posts in Category: Singer

Roc Nation’s Desiree Perez Listed among Entertainment Industry’s Top Female Executives

Music and entertainment industry is among the highest revenue generating sectors in the region. In 2016 alone, the industry is reported to have generated about $17.2 billion in revenues. The leadership of this lucrative sector has over the years been dominated by males. However, there is a significant number of zealous females who have already found their way in. According to the 2017 Women in Music list by Billboard, Roc Nation’s Chief Operating Officer Desiree Perez is among the most powerful executives in the music and entertainment industry.

Billboard’s 2017 list contains best female dealmakers, tastemakers, and influencers as well as those who capture all aspects of the sector from recording to identifying talents. Perez’s appearance on the list has come as motivation to many women who aspire to serve the industry at the top executive levels. Her name featured among presidents of popular record labels, marketing managers, and female industry leaders who have contributed towards the success of well-known music artists over the last 20 years. Desiree Perez is known among the industry stakeholders to be a tough negotiator.

Roc Nation goes beyond a mere entertainment firm and record label. It’s a full-service company and deals with managing music artists, producers, songwriters, and merchandising. The company supports music-related projects and has signed popular music artists including Shakira, Rita Ora, and Timbaland just to mention a few, and Desiree Perez’s lacrosse camp.

Desiree Perez has been with Roc Nation 2009. As the COO, Perez oversees the company’s publishing and labeling activities. She also manages the day-to-day of the firm. As a negotiator, Desiree Perez sealed a $25 million collaboration deal with Samsung for Rihanna’s anti-tour as well as Sprint’s $200 million deal with TIDAL. Desiree’s performance record has greatly contributed towards her success in the music and entertainment industry.

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Desire Perez Leads Roc Nation To Greatness

The industry of entertainment is one that is vastly blossoming. With new music and fashion to keep up with, celebrities have a tough time keeping up with all events and demands from fans. That explains why a manager comes in to save the situation. An astute manager is determined to walk the brand, in this situation the celebrity, into success. A good manager is experienced and has knowledge concerning relevant strategies to follow in order to win deals. This is a statement that better defines Desire Perez and read full article.


Profile of Experience

Desire Perez has been in the entertainment industry for decades. Her outstanding input in setting goals that she can achieve on behalf of Roc Nation has been amazing. Desire equates Roc Nation. Her input in this brand cannot be defined by simple terminologies. When Roc Nation was born in 2008, it had so much to promise and offer to its fans. However, just like business and any other investment, the dream was short lived , thanks to the challenges that overcame the goals and Dez Perez’s lacrosse camp.



desire Perez was responsible for reviving this brand by nailing awesome , business deals. She has strong , admirable, negotiation skills that have won the hearts of many share holders in the entertainment industry. Perez has been part of the negotiating team for Jay-Z for years now. She defines Roc Nation and its objectives. As an entertainment firm, Roc Nation has managed to land unmatched deals thanks to Desire Perez. Her communications skills have landed her where she currently is and her Facebook.



Desire Perez is part of Jay-Z’ contract negotiations. She , basically, controls all events that Roc Nation is undertaking. To have a clear understanding of her input, try to visualize the possibilities of landing a deal with international record labels. It is a challenge that requires skills, experience as well as determination and learn more about Dez Perez.

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Musical Success Leads to a Financial Career for Viper’s Cassio Audi

The heavy metal hall of fame drummer, Cassio Audi is known for a variety of different reasons across Brazil and the world as he has achieved success on many levels. Heavy metal fans know Cassio Audi for the success he achieved as a drummer in the mid to late 1980s when he was a pivotal figure in the development of the band, Viper; the band, Viper was formed in 1985 by a group of teenagers who grew into one of the most important bands in the early years of Brazilian heavy metal and more information click here.

Cassio Audi was playing with a number of different bands in Brazil when brothers Pit and Yves Passarell established Viper as one of the most important bands in Brazilian musical history, Viper. Cassio Audi would go on to become one of the most influential of the early members of a band still touring in 2017 who have achieved cult status across the planet. Audi’s drumming grew as he took Viper’s early journey to success including his highly regarded playing on the early recordings of the band; Viper recorded two demo tapes released as bootlegs to fans which would be reviewed positively for the musicality achieved by a group of teenage musicians and what Cassio Audi knows.

During his career with Viper, Cassio Audi recorded one studio album as the band formed an early sound heavily influenced by the British heavy metal bands of the 1970s and early 1980s. After recording 1987’s “Soldiers of Sunrise” album, Cassio Audi toured with the band until 1989 when he decided his future lay in the world of finance as Viper prepared to record their second studio album, 1989s “Theatre of Fate“. Although Cassio Audi did not play on any further Viper albums as he built a successful business career his influence on the development of the band has assured him a place in the heavy metal hall of fame and his Facebook.